Pichai says no company can escape the fallout
Sundar Pichai warns that every company will feel the effects if the AI boom slows. He told a major British news outlet that today’s AI investment surge marks an “extraordinary moment” but also shows signs of “irrationality.” He pointed to growing concern in Silicon Valley as valuations climb and companies pour massive sums into AI technology. Pichai said Google can withstand a slowdown but remains exposed. “I think no company is going to be immune, including us,” he said.
Insights from Google headquarters
Pichai discussed rising energy needs, delayed climate targets, UK investment, model accuracy, and the future of work. The interview comes amid intense scrutiny of the AI market. Alphabet’s valuation doubled in seven months to $3.5tn as investors gained confidence in its ability to compete with OpenAI. Analysts also monitor Alphabet’s push to develop specialised AI superchips that rival Nvidia, which recently reached a $5tn valuation.
Some analysts question the complex $1.4tn network of deals linked to OpenAI, whose revenues remain far smaller than planned investments. Pichai said investment cycles often “overshoot,” echoing warnings from the dot-com era. He compared the AI surge to the early internet, which saw heavy overinvestment but still reshaped global industries.
Finance leaders raise similar concerns
JP Morgan chief Jamie Dimon recently said AI investment will deliver returns but warned some funds will “probably be lost.” Pichai stressed that Google’s control of its full technology stack—from chips to models to data platforms—gives it strong resilience in volatile markets.
Alphabet strengthens UK operations
Alphabet pledged £5bn for UK research and infrastructure over the next two years. Pichai said the company will expand advanced research in the UK, particularly at DeepMind in London. He confirmed Google will train AI models in the UK “over time,” a move supported by government leaders aiming to elevate the country as the world’s third major AI power. “We are committed to investing in the UK in a pretty significant way,” he said.
Rising energy use challenges climate goals
Pichai warned that AI’s “immense” electricity consumption accounted for 1.5% of global power last year. He said countries, including the UK, must expand energy supply and improve infrastructure. “You don’t want to constrain an economy based on energy, and that will have consequences,” he said.
He admitted that high AI energy demand slows Alphabet’s climate progress but confirmed the company still targets net zero by 2030 through new energy technologies. “The rate at which we were hoping to make progress will be impacted,” he said.
AI set to transform work worldwide
Pichai described AI as “the most profound technology” ever created. He said society will face disruption but also gain major opportunities. He expects many roles to evolve and urged workers to adapt. Anyone who learns to use AI tools, from teachers to doctors, will gain a clear advantage. “Those who adapt will thrive,” he said.

